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years of code

about me

Developer who bridges code and growth

I'm a Full-Stack WordPress Developer and Marketing Tech Leader with a rare combination: I write clean, scalable code and understand what drives conversions. I don't just deliver systems — I deliver solutions that grow businesses.

Currently leading the marketing technology of a 10+ company holding in Brazil, I architect custom WordPress ecosystems from scratch using PHP 8, Vite, and OOP — while managing a cross-functional team of 7+ professionals.

available for remote projects

Download resume → Get in touch

// companies

10+

in Grupo Motta

// team

professionals managed

// branches

50+

locations served

// stack

years with WordPress

skills

Stack & specialties

Back-end & CMS

PHP 8 92%

WordPress 95%

MySQL 85%

REST API 88%

Front-end & Build

HTML / CSS 90%

JavaScript ES6+ 82%

Vite 5 80%

React / Next.js 70%

Marketing Tech

GTM & Meta Pixel 90%

Google & Meta Ads 85%

SEO Técnico 88%

Tools & Design

Docker Git / GitHub Figma Photoshop Illustrator Mailchimp ACF PRO

experience

Professional journey

2020 — present

Marketing Tech Leader & Lead WordPress Developer

Grupo Motta · Brazil

Strategic and technical leadership of marketing across a 10+ company holding. Architected a multi-location WordPress platform with PHP 8 and ACF PRO centralizing 50+ branches. Managing a cross-functional team of 7+ professionals.

2019 — 2020

Web Developer & Designer

Freelance · Remote

Custom WordPress theme development and visual identity design for local and regional clients. Focus on performance, technical SEO and conversion.

2018 — 2019

Graphic & Web Designer

Local Agency · PR, Brazil

Visual identity creation, graphic materials and WordPress sites for clients across different segments using Adobe Creative Cloud.

values

How I work

🏗️

Architecture first

Before writing code, I design the structure. Well-architected systems scale without accumulating technical debt.

📈

Code that converts

Every technical decision has business impact. I develop with an eye on performance, UX and conversion metrics.

🤝

Technical leadership

I manage teams and projects with clarity. Direct communication, clear scope and predictable deliveries.

🔍

Measurable results

Every delivery has metrics. Lighthouse, conversion, load time — I need to know it worked.

education & certifications

🎓

Modern PHP & OOP

UpInside Treinamentos

🎓

Software Architecture & Design Patterns

Self-directed study

🎓

Advanced WordPress Development

Project-based frameworks

let's work together

Have a project? Let's talk.

I reply within 24h. No commitment required.

Get in touch →